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Use Human Behaviour in Finance

Matthew Solda
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Article Summary: 

The article outlines how behavioral economic principles can be used to manage the decision-making process for financing retrofit projects in condominiums. By understanding human behavior and biases, the article provides six steps to guide the process, including engaging professionals early, assessing financial obligations, communicating project impacts, determining funding sources, setting timelines, and prioritizing projects. By integrating these steps and behavioral insights, condominiums can achieve successful retrofit projects while fostering a cohesive community.


Behavioral economics, decision-making process, financing, retrofit projects, condominiums, human behavior, biases, professionals, financial obligations, communication, funding sources, project timelines, prioritization.

Source Citation: 
Matthew Solda
Use Human Behaviour in Finance
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