How to Create a Project Brief (Example Included)

How to Create a Project Brief (Example Included)


A project brief is an important document that outlines what the project is about and the processes that will be used to manage it. It helps stakeholders, teams, designers and anyone involved in the project understand its requirements and goal. It is the most crucial document to leading a successful project, as it defines the scope of the project and opens the door to a conversation between all parties involved. It also acts as an effective communication tool, as it makes clear what the client's objectives are, who the target audience or market for the product or service is, and even the key competitors in that space. The project brief is a fundamental document in any project and is created by the project manager.

It must describe the whole project thoroughly while offering only a summary. Key people to speak to include the client and project stakeholders, other project managers, and the team. Research and preparation should be done before the pencil hits the paper to ensure the best results.