Gen Z’s Influence on Real Estate

The linked article explores the influence of Generation Z on the real estate market. It discusses how the preferences, values, and behaviors of Generation Z (those born between the mid-1990s and early 2010s) are shaping the future of real estate. The article highlights key characteristics of Gen Z, such as their digital savviness, focus on sustainability, and desire for flexibility and affordability. It delves into how these preferences are impacting housing trends, including an increased demand for smart homes, eco-friendly features, and co-living arrangements. The article also discusses the potential long-term effects of Gen Z's influence on real estate, as they become an increasingly significant segment of homebuyers and renters.